GET THE WEB
VIDEO ADVANTAGE
THE TOP 4 WAYS WEB VIDEO PRODUCTION BENEFITS YOUR BUSINESS
DRIVES TRAFFIC
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Video is now a part of integrated search results offered by search engines such as Goggle. The combination of web video production and SEO can drive traffic to your website.
Since search engines love new content, fresh and interesting content such as a custom web video can increase your search engine rankings.
ENGAGES VISITORS
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Web video production allows you to create a video for your website that can show visitors what your company does, how your product works, or what services you offer. Ways to use web video to engage consumers include; brand exposure, testimonials, showcasing products/services, tell your story, introduce your people.
INCREASES YOUR REACH
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Sharing your video on social media sites and allowing visitors to share it with their own networks creates an opportunity for you to reach a wider audience. Creating an entertaining and engaging video will help increase new visitors to your website or social platform.
VIDEOS ARE STICKY
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When online consumers visit your website, your goal is to keep them there as long as possible in order to increase the likelihood of obtaining a conversion. A web video will provide site visitors with a lively and interactive experience that will keep them interested and encourage engagement.
video markteting
statistics 2019
THE BENEFITS OF VIDEO
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96% of people say they've watched an explainer video to learn more about a product or service.
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79% of people say a brand's video has convinced them to make a purchase.
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48% of people said they'd be most likely to share video content with their friends, ahead of any other content.
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68% of people say they'd prefer to learn about a new product or service by watching a short video.
HOW CONSUMERS MOST LIKE TO LEARN ABOUT A PRODUCT OR SERVICE
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94% of video marketers say video has helped increase understanding of their product or service.
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84% of marketers say video has helped them increase traffic to their website.
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81% of marketers say video has helped them generate leads.
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80% of marketers say video has increased dwell time on their website.
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HOW DOES VIDEO HELP BUSINESSES?
ENGAGEMENT WITH VIDEO ON SOCIAL MEDIA
84% of video marketers used Facebook video as a channel.
Out of those 85% says it's been successful for them.
51% of video marketers have used Instagram video as a channel.
Out of those 88% say it's been successful for them.
45% of video marketers used Twitter video as a channel.
Out of those 71% says it's been successful for them.
For full report go to: https://www.wyzowl.com/video-marketing-statistics-2019/